How does Mr. Winebuyer decide to buy a bottle of wine he cannot taste, smell or even see?
The saying goes, “You can’t judge a book by its cover.” Those words of wisdom once carried more weight when books were purchased off the shelf of a bookstore lined with thousands of covers. You most likely bought a book that came with some kind of recommendation, like the New York Times best seller list. After all, that is really all you had to go on, and the word from a few friends who read as much as you did. Today, however, most of us download a book to our device, and […]